What does your company do and what is your role there…besides running the Facebook page of course? Kiyonna is in the business of making curvy women LOOK and FEEL amazing. It’s not just a cookie cutter statement but a mantra our entire company of smart women sincerely and strongly believe in. We’re not going to [...]
North Social Page Admin of the Week: Evania Lee of Kiyonna Clothing, Inc.
by Mike on 08. Sep, 2011 in Facebook Page Admins, North Social, Social Media, Social Media Insights
Making the Grade: Facebook Pages For Education
by Jack on 08. Sep, 2011 in North Social, Social Media, Social Media Insights
Isn’t it ironic that a website launched in a dorm room by a future college drop-out is becoming a major communications tool for universities? School’s now back in session and every collegiate arm from engineering departments to MBA programs is incorporating Facebook into their communications strategy. A few semesters back, universities were promoting archaic intranets [...]
Introducing Fan Page Fail #7: Hollywood Hustle
by Jack on 07. Sep, 2011 in North Social, Social Media, Social Media Insights, Videos
In Fan Page Fail #7: Hollywood Hustle, we watch Jonny drop the ball trying to solicit likes on the infamous Hollywood Boulevard. The real-world parallel is an all-too-frequent occurrence. You’ve seen it before: the poorly designed Facebook page promising a dozen week-old bagels for anyone who likes their page. We’re all for using what you’ve [...]
Without A Strong Brand, You Ain’t Got Jack So…cial! (Part 17 of 18)
by Brody on 31. Aug, 2011 in North Social, Social Media, Social Media Insights
The following post is part of an ongoing blog mini-series titled: Without A Strong Brand, You Ain’t Got Jack So…cial! A Dozen Rules For Attracting & Keeping Your Social Consumer. Rule #11 – Create A Signature Move Earlier I mentioned using a few simple ideas to maximize your Facebook profile pic. This is an example [...]
North Social Page Admin of the Week: Rob Campbell of Free & Easy Traveler Inc.
by Mike on 25. Aug, 2011 in Facebook Page Admins, North Social, Social Media, Social Media Insights, Things Heading North
What does your company do and what is your role there…besides running the Facebook page of course? Free & Easy Traveler runs 10 – 105 day backpacking trips to SE Asia, Nicaragua, Greece & Turkey. We understand that the people joining us on our adventures are all individuals so structuring their entire day doesn’t make [...]
Without A Strong Brand, You Ain’t Got Jack So…cial! (Part 16 of 18)
by Brody on 24. Aug, 2011 in North Social, Social Media, Social Media Insights
The following post is part of an ongoing blog mini-series titled: Without A Strong Brand, You Ain’t Got Jack So…cial! A Dozen Rules For Attracting & Keeping Your Social Consumer. Rule #10 – Don’t Let An Intern Drive Facebook may have established the entry-level title of Page Admin to represent the person in charge of [...]
Introducing Fan Page Fail #6: Dog Park
by Brody on 24. Aug, 2011 in North Social, Social Media, Social Media Insights
As Jonny discovers in our sixth Fan Page Fail video short: Dog Park, it takes a little more than rushing in to offer a product or service free of charge to harvest a “like”. Your promotional invitation must first be meaningful to your social target; 1) do they have a need for it?; 2) does [...]
North Social Case Study | Retail | Sanuk Footwear
by Jack on 23. Aug, 2011 in Case Studies, North Social, Social Media
Sanuk is a Southern California lifestyle footwear company with global appeal. Combining elements of both shoe and sandal, their line of ‘sidewalk surfers’ is undeniably unique and has created a community of brand evangelists. Sanuk activated North Social apps to customize a branded Facebook experience to connect with their loyal customers and attract new fans. [...]
Without A Strong Brand, You Ain’t Got Jack So…cial! (Part 15 of 18)
by Brody on 22. Aug, 2011 in North Social, Social Media, Social Media Insights
The following post is part of an ongoing blog mini-series titled: Without A Strong Brand, You Ain’t Got Jack So…cial! A Dozen Rules For Attracting & Keeping Your Social Consumer. Rule #9 – Star at Social Karaoke Sure, imitation isn’t always the sincerest form of flattery. But learning from those that have succeeded before you [...]
Ridding the world of bad design, one Facebook page at a time.
by Chris on 19. Aug, 2011 in North Social, Social Media, Things Heading North
One of the most frequent questions we get from customers is “how can I make my page look like this, or this?” While our software tools are effective at adding more features and functionality to your Facebook page, we must not forget another important element that can make your brand shine; professional and compelling [...]
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