“Excuse me, do you have time to save the whales?” No one feels good replying negatively to that statement, unless they’ve recently been on a voyage with Captain Ahab on the waves of the beautiful, briny sea. But who really feels good about it? People don’t usually care for those petition-yielding folk who are always [...]
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North Social Page Admin of the Week: Philip Pinette of Shortcuts.com
What does your company do and what is your role there…besides running the Facebook page of course? I’m a User Interface Designer at Shortcuts, a coupon site owned by AOL. Shortcuts is the leading Electronic Coupon site on the web. You visit our site, select the coupons you want, and they’re automatically added to your [...]
4 Engaging Ways to Give Your Photography Page More Exposure
When it comes to social media, professional photographers should be as inspiring as their portfolio. A creative and engaging Facebook page is now a requisite in this competitive industry. Whether shooting newlyweds or newborns, vacation destinations or varsity athletes, leveraging page potential will help keep you behind the lens. An effective Facebook page should help [...]
North Social Page Admin of the Week: Chris Hunter of Bike EXIF
What does your company do and what is your role there…besides running the Facebook page of course? I run the world’s biggest classic and custom motorcycle website. It’s a daily dose of gorgeous bikes, with high-quality photography for our readers to salivate over and tech specs to inspire them with their own builds. We started [...]
Monday Mailbag: Best Practices for Launching an Impactful Sweepstakes
The Monday Mailbag is a new feature where we dig through customer support tickets and frequently asked questions to deliver video “answers” and tutorials to help North Social customers create successful programs with our apps. North Social’s Sweepstakes app is a powerful tool that enables brands to push out promotions and giveaways from free small [...]
Introducing Fan Page Fail #9: Walk Of Shame
You’ve seen it before: “everything must go”, “liquidation sale”, “all items 50% off”. Ultimately though, businesses that undermine their own revenue goals typically won’t stay in business long. Likewise, brands reeking of desperation when it comes to building their social media street cred look just as shabby. In Fan Page Fail #9, Jonny’s desperation quickly [...]
F8: What Facebook’s New Features Mean For Your Page Strategy
If you’re anything like the North Social team, you were plugged into the updates coming from Facebook’s F8 Developer Conference yesterday. Yes, there’s been a ton of noise surrounding Facebook’s announced changes over the past 2 days, but what does it mean to you? For those of you just tuning in, we wanted to help [...]
Introducing Fan Page Fail #8: Larry Craig
You would have thought that Jonny learned his “location matters” lesson after his awkward and creepy fan-recruiting exchange in Fan Page Fail #3: Dirty Urinal. But no… In Fan Page Fail #8, Jonny reminds us yet again that when trying to motivate new fans on Facebook, pay just as much attention to WHEN AND WHERE [...]
Without A Strong Brand, You Ain’t Got Jack So…cial! (Part 18 of 18)
The following post is the last in our blog mini-series titled: Without A Strong Brand, You Ain’t Got Jack So…cial! A Dozen Rules For Attracting & Keeping Your Social Consumer. Rule #12 – Make An Editorial Calendar Feeling daunted by the task of figuring out what to say? Well one of the best tricks to [...]
North Social Page Admin of the Week: Evania Lee of Kiyonna Clothing, Inc.
What does your company do and what is your role there…besides running the Facebook page of course? Kiyonna is in the business of making curvy women LOOK and FEEL amazing. It’s not just a cookie cutter statement but a mantra our entire company of smart women sincerely and strongly believe in. We’re not going to [...]
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