Crowdsourcing has become commonplace on the internet; it is how the power of the many can be leveraged to accomplish goals that were once the responsibility only a few [Freebase]. People use crowdsourcing to gain insight into products, generate interest and ultimately have the crowds do their work for them. As the dust began to [...]
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Facebook gets into the App game with Parse
Facebook announced late last Thursday that they have entered into an agreement to buy mobile tool kit developer Parse. This is a bold move for the ‘book because they are now offering paid tools for businesses to create their own native iOS and Android apps. Obviously this gives Facebook more of an upstream look at [...]
Toddlers and Tech Don’t Always Mix
One of the benefits to growing up in the tech age is that the younger generation is adept to navigating the internet and using tech devices. They can help their parents figure out anything on the internet, from Facebook privacy settings to knowing that clearing your cache can be the quickest fix to an internet [...]
Cyber-Vampires: Top Ten Time Suckers
Oh how time killers truly make up a majority of our days, especially when there is breaking news. Once we are in the zone, procrastination truly sets in – making work an afterthought. Of course having the knowledge of the top time killers can be utilized by businesses to focus their marketing efforts. But, we [...]
Consequences of the Connected World
We have all been in situations where inappropriate comments are said and have not known what to do. How do you handle it? According to Adria Richards you take a not so sneaky picture and put the guilty party on Twitter. Blasting not only who they are, but also her displeasure with the comment she [...]
Making it Facebook Official
Tiger Woods and Olympic skier Lindsey Vonn took to their respective Facebook Pages to announce that that are officially an item. Now, we know Tiger has had some PR fiascoes in the past so maybe this is his way of beating the press to the punch and just getting the news out there. For a [...]
Sham-Rockin’ Saint Patrick’s Day
Saint Patrick’s day once began as a holiday to commemorate a good old soul who drove snakes out of Ireland (or something like that), but it’s become so much more than that in recent years. It’s become a festival of overindulgence seemingly sponsored by Guinness and its affiliates during which we chase a mythical little [...]
The Most Kick-Butt Feature We Could Possibly Add To Make Your Promotions Run Everywhere And Your Life Significantly Easier
When you set up a promotion to run on Facebook there are several things you have to do. You have to design your artwork, craft your message, draft rules and terms, and then publish it to your wall. Finally, the hard part; now you have to promote your offer to as many hungry fans as [...]
Moms Are Mobile, So Your Brand Should Be Too…
For this installment of our mobile promotion inspiration blogroll, we’re looking at how to capitalize on one of the most on-the-go segments of consumers out there: moms. As with all targeted promotions, the keys to success are simple – know your target, support their habits, and make your offer “can’t refuse” motivating. According to an [...]
Mobilize or Die: 9 Reasons Why Marketers Must Adopt A More Mobile Mindset in 2013
Over the past two years, we’ve had the privilege of helping over 25,000 brands grow their Facebook fan bases, drive more engagement, and increase their social ROI using our suite of powerfully simple Facebook apps. Businesses of all sizes from every industry imaginable have used North Social promotional apps to distribute millions of digital coupons, [...]
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