iMedia Connection recently asked 12 social media thought leaders to answer this question in 420 characters or fewer, which is the maximum length of a Facebook status update. From brands and agencies, to technology leaders and commentators, the experts weighed in on the benefits from both sides of the “like” button. Read the full post [...]
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Happy First Birthday North Social!
Hard to believe it was only one year ago today that we rang the North Social cash register for the very first time. Over the past 12 months we’ve had one hell of a rocket ship ride and we owe a ton of thanks to countless people for helping us achieve some pretty remarkable things. [...]
Lights. Camera. Facebook Page Makeover.
We often get asked by brands how they can add more sizzle and shine to their Facebook page just like their bigger, corporate competitors without eating up their budget. Well, in true North Social fashion, we decided to actually show you how to maximize your resources and get more out of social media by shooting [...]
Cue drum roll…
As you may have heard, Vocus, a leading provider of cloud-based, marketing and PR software in Maryland, recently acquired our powerfully simple suite of Facebook applications. This well-timed shot in the arm enables us to pass on additional benefits and enhancements to our loyal customers, including, but not limited to: 1) speedier tech support; 2) [...]
Which Super Bowl Team Dominates The Social Scorecard?
Okay, we’re a little over 72 hours away from Super Bowl Sunday, so our team thought we’d take a moment to see how the AFC and NFC champs match up on a different type of gridiron…Facebook. According to a survey done last week by Lightspeed Research, nearly two-thirds of 18-34 year olds that are planning [...]
Dude, Can I Borrow $137?
In a 2010 study, Syncapse determined that Facebook fans are worth $137 each. They measured this statistic by looking at product spending, loyalty, chance of recommendation, brand affinity, media value and acquisition cost. Syncapse also found that the average Facebook Fan spent $72 more per year than non-fans on that product. To make that even [...]
It’s Called Social For a Reason
Lately, I’ve encountered one too many Facebook pages that seem to lack the understanding that they are in a space called SOCIAL MEDIA. What I mean by this is that the pages lack personality. They lack relationship-building and honesty. They lack engagement. You know who I’m talking about. The brand you liked only to find [...]
Are Your Promotions Nimble Enough To Dance on the Facebook Stage?
Social media is a lot like ballet. Well, it doesn’t wear a tutu, but they’re still a lot alike. With each step, a ballerina anticipates the next move. They’re able to see what is ahead of them and prepare accordingly. This type of thinking/preparation requires quick responses and precise flexibility. The problem is that too many people [...]
Do you have a Get Out The Vote strategy for Facebook? We do.
The mid-term elections are coming up in five weeks. If you live in California this means two very important things: • You better have a good persuasion and GoTV strategy for your Facebook page. • You only have 35 more days of Meg Whitman ads to watch… Over 15 million people in California over the [...]
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It might be time to explore the North Social app buffet. There are 18 in total. They're easy to use and you get access to ALL the apps when you sign up.
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